Bruce Wasserstein’s minions at the Daily Deal pulled back the curtain just a little bit more on their new formula for the money-bleeding daily tabloid.
Publisher and President Kevin Worth said a weekly will be launched this fall but insisted the company will keep some kind of daily paper publication alive to cover the mergers and acquisitions world.
“We know our readers like to get daily news in print format and we will continue to do that,” he said. Sources have speculated that the company flagship will now be the weekly print edition, which will keep its current tabloid size but that the daily version will shrink to the size of an eight-page, ad-free newsletter, supported only by subscription income.
Worth acknowledged the subscription-supported version but sidestepped the other details such as circulation size of the trimmed down daily.
“We don’t have the definitive details, but it will be in print,” he said. That knocks out speculation that it would only be on the Web.
The columns and analysis pieces will shift to the new weekly.
Sources have also speculated that the weekly version will be called, “The Deal,” but Worth also could not confirm that.